PDC4S:\2020-1\• Copywriting Skill Courses\Copy Hackers - Copy School 2018\02-10x Landing Pages 2.0\01-MODULE 1 Starting Your Process

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NameSizeDate Modified
02-The conversion copywriting approach and process-20.pdf266 KB11/15/2018 4:13 AM
03-7 Maxims for Successful Converting Copy - 10XLP-25.pdf127 KB11/15/2018 4:13 AM
04-Conversion Copy - Move the prospect to act-40.txt4 KB11/15/2018 4:13 AM
04-Elements of Conversion Copywriting - 10XLP-42.pdf100 KB11/15/2018 4:13 AM
05-Barriers to Conversion - Fight back with copy-47.txt8 KB11/15/2018 4:13 AM
06-Stages of Awareness - 10XLP-61.pdf132 KB11/15/2018 4:13 AM
07-Rule of One - 10XLP-76.pdf130 KB11/15/2018 4:14 AM
08- One Reader - Write for your ideal prospect -80.txt4 KB11/15/2018 4:13 AM
09-One Big Idea - Find your most powerful benefit -93.txt2 KB11/15/2018 4:14 AM
10-One Promise - Amplify your guarantee -101.txt4 KB11/15/2018 4:14 AM
11- One Offer - Match your offer to your reader -104.txt2 KB11/15/2018 4:14 AM
12-The AI Spectrum - Identify awareness and influence intent -114.txt4 KB11/15/2018 4:14 AM
13- Where Does It Hurt - Identify and kill prospect pain -117.txt4 KB11/15/2018 4:14 AM
13-The Copy Link Locked Worksheet_ Ask survey questions that give you swipe-worthy copy you can organize on a page-119.xlsx18 KB11/15/2018 4:14 AM