|  PDC4S:\2018\Heather Lutze - The Findability Formula | 
|  Up one directory... | 
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|  01 - Introduction.mp3 | 10,877 KB | 7/4/2012 7:16 AM | 
|  02 - About the Author.mp3 | 4,915 KB | 7/4/2012 7:16 AM | 
|  03 - Chapter 1 - The Basics.mp3 | 14,086 KB | 7/4/2012 7:16 AM | 
|  04 - Chapter 2 - First Things First.mp3 | 9,717 KB | 7/4/2012 7:16 AM | 
|  05 - Chapter 3 - Path to Purchase.mp3 | 3,303 KB | 7/4/2012 7:13 AM | 
|  06 - Chapter 4 - The Art of the Keyword.mp3 | 6,204 KB | 7/4/2012 7:16 AM | 
|  07 - Chapter 5 - Keywork Alignment on the Customer Path to Purchase.mp3 | 19,691 KB | 7/4/2012 7:17 AM | 
|  08 - Chapter 6 - The Keyword Discovery Process.mp3 | 32,722 KB | 7/4/2012 7:17 AM | 
|  09 - Chapter 7 - Grouping and Theming to Complete the Keyword List.mp3 | 11,921 KB | 7/4/2012 7:17 AM | 
|  10 - Chapter 8 - Location Location Location.mp3 | 6,494 KB | 7/4/2012 7:17 AM | 
|  11 - Chapter 9 - Seasonality.mp3 | 5,196 KB | 7/4/2012 7:16 AM | 
|  12 - Chapter 10 - Writing Your Ad Text.mp3 | 34,463 KB | 7/4/2012 7:17 AM | 
|  13 - Chapter 11 - After the Click.mp3 | 16,758 KB | 7/4/2012 7:17 AM | 
|  14 - Chapter 12 - Bidding and Budgeting.mp3 | 21,297 KB | 7/4/2012 7:17 AM | 
|  15 - Chapter 13 - Account Deployment Taking Control.mp3 | 2,404 KB | 7/4/2012 7:16 AM | 
|  16 - Chapter 14 - Care and Feeding of Your Account.mp3 | 16,746 KB | 7/4/2012 7:17 AM | 
|  17 - Chapter 15 - Hiring Help.mp3 | 10,829 KB | 7/4/2012 7:16 AM | 
|  18 - Chapter 16 - Search Engine Optimization.mp3 | 15,638 KB | 7/4/2012 7:17 AM | 
|  Heather Lutze - The Findability Formula.jpg | 68 KB | 7/4/2012 7:09 AM | 
|  Heather Lutze - The Findability Formula.txt | 2 KB | 7/4/2012 7:09 AM |